12 May 2003

The current controversy over Peter Jennings allegedly inserting a liberal bias into news coverage during the 1980's is especially strange if you've happened to read Malcolm Gladwell's The Tipping Point, which argues, anecdotally but persuasively, that Jennings tended to unconsciously smile and project a more positive demeanor when talking about President Reagan than about Democratic politicians, which somehow caused ABC viewers, as a whole, to vote Republican. (This apparently runs against what you'd expect based on the demographic data of ABC viewers. Also, no other network anchorman under observation seemed to show a similar political bias.) The upshot, it seems, is that while Jennings was actively rewriting news scripts to seem more sympathetic to the Sandinistas, his subconscious was actually pulling for Reagan. Believing this scenario requires accepting some pretty questionable assumptions, but I do like the idea of an angel and a devil perched on Peter Jennings's shoulders, battling for the anchorman's soul.

No comments: