14 April 2005

By the way, it turns out that clicking on Ken Lay's Google link doesn't just cost Ken Lay; it may cost Google, too. Currently, Google, Yahoo, and other search engines are being sued over "click fraud," which takes place whenever someone clicks on an AdWords link "with no intention of doing business," e.g., solely for the purpose of driving up Ken Lay's advertising costs. In other words, whenever you click on that Google link with fraudulent intent, you're eroding Google's business model. Shame on you.

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